Show great pictures
Dr Benne Holwerda Astronomy post-doctoral student, University of Cape Town, South Africa
You need good graphics to go with a press release. The Hubble pictures are the best example and it is deceptive how much time and effort go into making the picture look good. Not fabricating it. Nothing is "photoshopped" away for instance but to make sure that the 'stretch' of the image is such that the bright and faint structures in an object stand out pretty. The right choice of colours (colours are assigned, half the images from Hubble are outside what the human eye can see).
View my Hubble Heritage picture (there is also a "caption" to click on if you want to read more about the image).
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