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Write a story
Dr Neil deGrasse Tyson
Host of NOVA scienceNOW and director of the Hayden Planetarium, New York, USA
People like it when they understand something that they previously thought they could not understand - it's a sense of empowerment. So, if you get better at writing with the intent of empowering a person's ability to think, then people will come back to you to write some more. Work on phrases that capture the essence of an idea in language that is not too technical.
If you think you can't write for popular audiences, remember this. Whether or not you can become great at something, you can always become better at it. Don't ever forget that. Even if you think "I'll never become good", you can become better. And one day you'll wake up and you'll find out how good you actually became, having transcended whatever limits you thought you could not pass. I've carried that sense of vision with me ever since I started writing, which was in early high school.
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